Social-digital content | Syfy | May, 2013 launch. The launch of Defiance was high stakes – Syfy’s largest-ever investment in a single show. Turning audience interest into fan fervor meant giving viewers multiple ways to live the experience. By creating a season’s worth of viral-worthy recaps, HODDER kept fans engaged between episodes. Season 1 of Defiance went on to become Syfy’s highest rated series of the year.