Primetime Special | ABC | Airdate: 03/09/2014
After an extended break, Once Upon a Time was returning with the highly anticipated debut of the Wicked Witch of the West – and ABC needed to open the night strong. The network commissioned Hodder to craft a special that featured cast and show creators sharing their love of fairy tales and passion for portraying the memorable characters of Once Upon a Time.
The special – and the evening as whole – was a complete success with ABC winning the key demos.
#WickedIsComing